Short Profile
MyNetDiary is a nutrition tracking and weight management company founded in December 2005 in New Jersey by Sergey Oreshko and Vasili Smaliak, originally incorporated as 4Technologies Corporation and renamed MyNetDiary Inc. in 2012. The platform launched as a web application in 2007, followed by a native iPhone app in August 2008 — one of the first calorie counters on the App Store. Android and iPad versions followed in 2010.
Today, headquartered in Boca Raton, Florida, MyNetDiary is an AI-powered nutrition tracking and weight management platform available on iOS, Android, Apple Watch, Wear OS, and the web. Over 31 million registered users rely on MyNetDiary for accurate food logging, macro and micronutrient tracking, weight loss planning, and personalized daily insights. The company is privately held and self-funded.
What sets MyNetDiary apart: accuracy that can be checked. The app is powered by a staff-verified food database of over 2 million items with up to 108 nutrients per entry — the deepest nutrient coverage among the major calorie counting apps we have compared — alongside the fastest food logging in our January 2026 testing, an ad-free free tier with barcode scanning and macro tracking included, AI-powered coaching and meal analysis tools, and GLP-1 Companion, a feature suite designed for users on weight loss medications.
The average active member loses 1.4 pounds per week and about 27 pounds overall — see MyNetDiary Efficacy.
Pioneering AI in Nutrition Tracking
MyNetDiary helped pioneer digital nutrition tracking — its iPhone app was one of the first calorie counters on the App Store in 2008 — and it has taken the same early-mover approach to AI. The app introduced AI-powered photo logging with Meal Scan, released a voice-enabled calorie counter app for Wear OS in 2023, and shipped its next-generation Meal Scan in December 2024. Premium Plus now carries a full AI toolset: AI Coach, AI Restaurant Menu Scan, AI Voice Logging, and AI Suggest Meals. In August 2025, the company launched PlateAI, a separate app built from the ground up as an AI-native experience — one of the first fully AI-native nutrition apps from an established tracking platform. Across all of it, every AI feature is grounded in the staff-verified food database, so the speed AI adds never comes at the cost of the numbers being right.
Mission
MyNetDiary empowers people to take control of their nutrition and health through accurate tracking, science-backed guidance, and intelligent tools — whether the goal is weight loss, managing a health condition, supporting a GLP-1 medication plan, optimizing athletic performance, or simply building healthier habits.
What We Offer
MyNetDiary
The app that started it all. Comprehensive food and exercise tracking with the largest staff-verified food database among major nutrition trackers — over 2 million items. Features include barcode scanning, advanced tracking for up to 108 nutrients, macro planning, customizable dashboards, integration with popular fitness trackers and health platforms, and a supportive community. Available free with no ads.
MyNetDiary Premium
Premium subscription unlocks the full experience with Meal Scan by photo, structured diet plans (Keto, Low-Carb, Mediterranean, High-Protein, and more), 600+ dietitian-designed recipes and meal plans, GLP-1 Companion, intermittent fasting, blood glucose tracking, medication logging, and wearable integrations. Starting at $5 per month.
MyNetDiary Premium Plus
Everything in Premium, plus AI-powered tools: AI Coach (a personal nutrition coach that knows your diet history), AI Restaurant Menu Scan (scan any menu for personalized recommendations), AI Voice Logging (log meals by speaking), and AI Suggest Meals (get meal recommendations to hit your daily targets).
Professional Connect
A free platform connecting registered dietitians, nutritionists, and personal trainers with their clients through MyNetDiary. Professionals can review client food diaries, track progress, and provide guidance — at no cost to the professional. Learn more →
PlateAI — AI-First, Redesigned
Every feature of MyNetDiary Premium Plus, reimagined from the ground up as an AI-native experience. PlateAI is a full-featured food tracker and nutrition coaching app where artificial intelligence is not an add-on but the foundation — powering how you log, plan, and understand your meals. Available at plateai.com.
Freemium Business model
Core features of MyNetDiary are available for free — including barcode scanning, calorie and macro tracking, tracking for up to 108 nutrients, a shopping list, community access, and daily coaching tips. There are no advertisements in the free tier. Premium features — including wearable tracker integrations, premium recipes and meal plans, GLP-1 Companion, advanced reporting, and AI-powered tools — are available through subscription starting at $5 per month.
Numbers & Facts
- Over 31 million registered users as of March 2026
- Team of 35 employees, including 5 Registered Dietitians and Diabetes Educators
- Staff-verified food database: over 2 million items tracking up to 108 nutrients
- App Store rating: 4.8 (228,000+ ratings) | Google Play rating: 4.7 (112,000+ ratings)
- Active members lose an average of 1.4 lbs per week
- Ranked #1 in Forbes Health's Best Weight Loss Apps of 2025
- Named Best for Overall Tracking by U.S. News & World Report
Leadership
Sergey Oreshko — CEO and Co-Founder. Sergey has led MyNetDiary since its founding in 2005, overseeing product development, food database systems, and AI nutrition tools. Read bio →
Vasili Smaliak — Co-Founder and CTO. Vasili leads the engineering team responsible for MyNetDiary's mobile and web platforms.
Recognized Excellence
CNN Underscored
Selected as one of five apps tested in Best Weight Loss Apps of 2025. Reviewers noted that the free version was easier to use than competitors and that the verified database reduced incorrect food entries.
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The New York Times
Praised MyNetDiary as "simpler, quicker, and better-looking" than similar apps.
American Journal of Preventive Medicine
Received the highest score among 30 weight-loss apps evaluated for evidence-based behavioral strategies in a peer-reviewed study.
Today's Dietitian Magazine
MyNetDiary app was featured in the January 2022 Issue of Today's Dietitian Magazine.
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Forbes Health
Best Calorie Counting Apps of 2022
"Aside from tracking and logging your calories, this app is chock-full of features ranging from advice to diet-specific recipes. It’s also great if you have an Apple Watch, as its design is particularly optimized for the device. Additionally, this app makes logging food quick and easy, thanks to its built-in barcode scanner and robust foods database."
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What Exactly Is MyNetDiary—And Will It Help You Lose Weight?
You really can't go wrong with MyNetDiary as a scientifically-proven way to help you lose weight, as long as you use it as instructed.
A Dietitian’s Picks of the 10 Best Nutrition Apps to Download
MyNetDiary is among the Best Nutrition Apps! Healthline's editors carefully selected each winner based on quality, usability and contribution to the community. MyNetDiary is the best macro counting app!
Read the story →Where to Find MyNetDiary:
- Website: https://www.mynetdiary.com
- MyNetDiary Blog: https://www.mynetdiary.com/blog.html
- Facebook: https://www.facebook.com/mynetdiary
- Instagram: https://instagram.com/mynetdiary
- YouTube: https://www.youtube.com/@MyNetDiary
- LinkedIn: https://www.linkedin.com/company/mynetdiary/
- X (Twitter): https://twitter.com/MyNetDiary
- Pinterest: https://pinterest.com/mynetdiary